An Alternative to Brand Taiwan-“First Taiwan, then China?”
碩士 === 輔仁大學 === 社會學系碩士班 === 100 === Taiwan is hardly a brand-developing oriented country. Taiwan had been colonized for a long time, and its people generally prefer foreign brands to local ones. Compared with Taiwan, Korea is more suitable for developing its own brands. This historical difference ca...
Main Authors: | Hsieh,Yichun, 謝依君 |
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Other Authors: | Vincent Shie |
Format: | Others |
Language: | zh-TW |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/07351659385827926209 |
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