| Summary: | 碩士 === 逢甲大學 === 經營管理碩士在職專班 === 100 === Steel products downstream industries contains a very widely range. China Steel Corporation is the exclusive leader of this industry. Globally, over the past decade, steel industry continues an oversupplying circumstance on steel products and causes a badly decline in value. Many key international manufacturers were forced to process the plant either closing or merging in response. The situation became more stringent since Taiwan opens to import Mainland China steel products. In a long run, China''s steel products may impact the domestic industry structure of production and marketing because of cost and technical advantages. Coupled with a favorable buying tendency by Taiwanese businessmen in China in recent years, the domestic steel industry becomes over-relying on Mainland China exports. Afterwards, Taiwan will not only lose the ability to explore the international markets but will also be uncompetitive globally.
Company F is a leading and remarkable distribution and retail company of steel products domestically. By studying the past successful business model of Company F, we also intend to SWOT analysis the future potential bottlenecks in advance and find a new business strategy to breakthrough the dilemma.
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