The impact of the responsibility attribution of the organization’s negative event on the employees’ moral emotions - the moderate role of the image of organization and gender

• Main Authors: Chen-Wei Liu, 劉鎮瑋
• Other Authors: 洪麗花
• Format: Others
• Language: zh-TW
• Published: 2012
• Online Access: http://ndltd.ncl.edu.tw/handle/29962246957668063642

碩士 === 清雲科技大學 === 經營管理研究所 === 100 === This study explored the relationship between the responsibility attribution and the moral emotions (shame, guilt) that employees reacted to the negative event of the company, as well as the moderate role of the image of organization and gender. Based on the virtual cases, we used scenarios to manipulate the image of organization and responsibility attribution. We used the “division of continuing education students” of Ching Yun University as our experiment target. Based on the analysis of 256 effective returned samples, the findings are as following: First of all, employees with internal attribution tend to be higher moral emotions than employees with external attribution in the organization. Secondly, in terms of the image of organization, the relationship between internal attribution and employees’ moral emotions the organization with high image is stronger than organization with low image. And in terms of gender, male employees tend to be stronger than female employees. Finally, the more shameful employees feel, the higher intention tends to quit job and the less organizational citizenship behavior. However, the guiltier employees feel, the less intention tends to quit job and the more organizational citizenship behavior. We also discuss the implication of management.