An Empirical Study of the Effect of Product Knowledge and Perceived Risk on Consumer Purchasing Intention-An Example of Smart Handheld Device
碩士 === 致理技術學院 === 服務業經營管理研究所 === 100 === The consumers access the network resources and mobile communication through the Smart Handheld Device(such as Smart phone.Tablet personal computer)since the third generation communications was officially opened for service.therefore the demand of SHD is incre...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/13325437427405867633 |