The Information Sharing and Delivery Behavior and the Effects of Online Word-of-Mouth in Social Networking Sites-A Case Study of Facebook
碩士 === 元智大學 === 資訊傳播學系 === 99 === As the Web2.0 Internet has become more popular, online word-of-mouth is the process by which consumers disseminate their views about marketplace goods and services. Online word-of-mouth is quite common for consumers online to gather information through the Internet...
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/61614658732012021002 |