The Effectiveness Analysis of Using Google Adwords - A Case study of the Industrial PC Company

碩士 === 元智大學 === 資訊管理學系 === 99 === Internet technology has been changed the data transmit mode in recent years, not only made the Internet advertising model available but also present diverse situation. Today, the keyword advertising model has been widely accepted and used. According to the latest re...

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Bibliographic Details
Main Authors: Kai-Ping LI, 李凱斌
Other Authors: Yi-Chuan Lu
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/77521845957527404934