What Happens and How to Solve if Touching Service Executes in the Relationship between Social Norms and Market Norms

碩士 === 元智大學 === 國際企業學程 === 99 === When emotional society comes, many researchers thought the power of touch was competitive advantage for business in the future. If business just provides satisfied services, it will not let customers consume. Business has to further make customers touching, so touch...

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Bibliographic Details
Main Authors: Chien-Yu Hsu, 徐千喻
Other Authors: Heng-Yih Liu
Format: Others
Language:en_US
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/27849907625302284483