The performance evaluation of mass media-recommended stocks - The case of Commercial Times Daily

碩士 === 雲林科技大學 === 財務金融系碩士班 === 99 === ABSTRACT This study examines the semi-strong efficiency test by investigating the performance of stocks recommended by Commercial Times Daily 。 It starts from 2006 until 2008, The study is market-adjusted way of Event Study。 And we find the information provide...

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Bibliographic Details
Main Authors: Cheng-Fang Chen, 陳正芳
Other Authors: Jack J.W. Yang
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/86815950632107380406
Description
Summary:碩士 === 雲林科技大學 === 財務金融系碩士班 === 99 === ABSTRACT This study examines the semi-strong efficiency test by investigating the performance of stocks recommended by Commercial Times Daily 。 It starts from 2006 until 2008, The study is market-adjusted way of Event Study。 And we find the information provided by the mass media is of no use。