An Action Research of Applying Creative Thinking Teaching Strategies to Interpret Images in Print Advertising

• Main Authors: Su-Hui Chung, 鍾素惠
• Other Authors: 顏淑惠
• Format: Others
• Language: zh-TW
• Published: 2011
• Online Access: http://ndltd.ncl.edu.tw/handle/x9ph2y

碩士 === 國立臺北藝術大學 === 藝術與人文教育研究所碩士班 === 99 === The main purpose of this research is to apply "Six Thinking Hats" creative thinking teaching strategies to design visual cultural art curriculum on interpreting images in print advertising and to explore the teaching effects. Action research was adopted in this research. Data collection included teaching journals﹑student interviews﹑learning sheets﹑students'' art works﹑questionnaire and pretest-posttest. The results showed that the designed curriculum could promote students’ capability of interpreting images in print advertising. Implications for further instructional action and future research were included in the study.