The Impact of Involvement and Perceived Ease of Use on Attitude and Intention-Using Efficiency and Excellence of Customer Value as Mediator
碩士 === 南台科技大學 === 行銷與流通管理系 === 99
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Online Access: | http://ndltd.ncl.edu.tw/handle/25252157663258742235 |
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ndltd-TW-099STUT86910122016-11-22T04:13:40Z http://ndltd.ncl.edu.tw/handle/25252157663258742235 The Impact of Involvement and Perceived Ease of Use on Attitude and Intention-Using Efficiency and Excellence of Customer Value as Mediator 網路銀行的涉入與知覺易用性對使用態度與意願之影響-以顧客價值之效率、卓越為中介變數 TE Chun Chang 張德群 碩士 南台科技大學 行銷與流通管理系 99 黃盈裕 100 學位論文 ; thesis zh-TW |
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zh-TW |
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NDLTD |
description |
碩士 === 南台科技大學 === 行銷與流通管理系 === 99 |
author2 |
黃盈裕 |
author_facet |
黃盈裕 TE Chun Chang 張德群 |
author |
TE Chun Chang 張德群 |
spellingShingle |
TE Chun Chang 張德群 The Impact of Involvement and Perceived Ease of Use on Attitude and Intention-Using Efficiency and Excellence of Customer Value as Mediator |
author_sort |
TE Chun Chang |
title |
The Impact of Involvement and Perceived Ease of Use on Attitude and Intention-Using Efficiency and Excellence of Customer Value as Mediator |
title_short |
The Impact of Involvement and Perceived Ease of Use on Attitude and Intention-Using Efficiency and Excellence of Customer Value as Mediator |
title_full |
The Impact of Involvement and Perceived Ease of Use on Attitude and Intention-Using Efficiency and Excellence of Customer Value as Mediator |
title_fullStr |
The Impact of Involvement and Perceived Ease of Use on Attitude and Intention-Using Efficiency and Excellence of Customer Value as Mediator |
title_full_unstemmed |
The Impact of Involvement and Perceived Ease of Use on Attitude and Intention-Using Efficiency and Excellence of Customer Value as Mediator |
title_sort |
impact of involvement and perceived ease of use on attitude and intention-using efficiency and excellence of customer value as mediator |
publishDate |
100 |
url |
http://ndltd.ncl.edu.tw/handle/25252157663258742235 |
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