Developing a Model for Selecting Best Foreign Dramas in Commercial Television Station-A Case Study About Korean Dramas In Taiwan
碩士 === 世新大學 === 傳播管理學研究所(含碩專班) === 99 === In the Taiwan, the commercial TV station regards audience rating as the basis that the program lives or dies, the TV station always depended on purchase personnel's experience in purchasing the decision-making process of the foreign drama in the past, b...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/53212761913373338966 |