Virus marketing, vanity traits, and new productDiffusionthe case of window mobile phone

Virus marketing, vanity traits, and new productDiffusionthe case of window mobile phone

碩士 === 中國文化大學 === 國際企業管理研究所 === 99 === This research adopt the investigation method of the questionnaire , it analyse the correlation of virus marketing , vanity traits and new products Diffusion.Regard Wisdom Mobile Phone user as the research object, adopt the convenient sample way to carry on ques...

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Bibliographic Details
Main Authors:	Pei-Hua Li, 李佩樺
Other Authors:	Shin-Hsiung Hung
Format:	Others
Language:	zh-TW
Published:	2011
Online Access:	http://ndltd.ncl.edu.tw/handle/16160968509896687533

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