The influence on corporate image, and consumer's attitude for fulfilling a commitment of CSR-Chunghua
碩士 === 僑光科技大學 === 全球運籌管理研究所 === 99 === In response to increased environmental pollution, worsening global warming and climate change, subprime mortgage issues, and business scandal events, such as, Enron, WorldCom, Arthur Andersen, and Salomon Brothers etc., corporate social responsibility(CSR) awar...
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Format: | Others |
Language: | zh-TW |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/05849720387166672497 |