A Case Study of International Strategy on Citibank
碩士 === 國立臺灣科技大學 === 管理學院MBA === 99 === Citibank is a 200-year old brand of giant Citigroup. With presence in more than 100 countries and a wide array of banking, lending and investment services, Citibank is one of major international bank in the world. This leading position is contributed by many fa...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/3f7vpq |