Referral Selection Algorithm for Human-Centric Communication Networks

• Main Authors: Pei-yuan Ku, 古沛元
• Other Authors: Ray-Guang Cheng
• Format: Others
• Language: en_US
• Published: 2011
• Online Access: http://ndltd.ncl.edu.tw/handle/ztbmd5

碩士 === 國立臺灣科技大學 === 電子工程系 === 99 === Human centric communication network (HCCN) is a communication network offering human centric mobile Internet services. In such a network, the relationship among users depends on their social behavior and the available network infrastructure. This paper extends the model of HCCN [5]. An analytical model is first presented to derive the connectivity probabilities at the communication layer. A new referral selection algorithm is then proposed maximize the exposure rate of the advertisement by considering the communication cost. Simulation results showed the proposed referral selection algorithm can achieve a higher exposure rate than [5].