| Summary: | 碩士 === 國立臺灣藝術大學 === 多媒體動畫藝術學系碩士班 === 99 === Animated characters are the soul of the whole animation. There are not only the roles of people’s psychological projection, but also a great meaning of cultural-inheriting. Despite animations adapted from Chinese culture and legend had not decrease in the recent years, it is often considered stale and boring. The reason to that is because it is criticized as imitations from America or Japan, making it a loss of national uniqueness and a barrier to break through character prototype.
The goal of this study is to discover the innovative element of character design. First, this research defines five elements of the characters’ combination included of "facial feature, personality, modeling, clothing and color and style". And analyzing the East and West culture, identity and historical differences has the effect on characters design. This research adopts "experimental method" to design three different styling animated characters of the "Journey to the West". By collecting the experimental result statistics and analysis from questionnaires expect to identify both of an innovative style and heritage cultural characteristics of Chinese style character design. The results show that the design characteristics can increase the audience's preference and identity.
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