| Summary: | 碩士 === 國立臺灣大學 === 國家發展研究所 === 99 === The investing condition for Eastern part of China has tended to saturation, while the western development policy has been developing. Taiwan businessmen consider tending to run business in western area. Yunnan Province is situated in south western part of China which links with east southern Asia and has abundant natural resources. Through the interviews we know the motivation for Taiwan businessmen going to Yunnan that is to get the resources. They may be introduced through friends or have already invested for a long time and plan to have permanent residence.
Therefore, Taiwan Businessmen Association (TBA) plays a role for mutual help and future prospect planning. Interaction research between TBA and local government shows that Taiwan businessmen follow eastern area experience which local government dominates business and Taiwan businessmen rely on connection negotiation. Taiwan businessmen also want to improve mutual interaction by upgrading industrial technology, participating in governmental organization and establishing “Taiwan Brand.”
In addition, I focus on the interaction between enterprises and local government, choosing 3 famous managerial models—Su Nan model, Wen Zhou model and Pearl River model to compare with. Therefore, I evaluate the possibility for Taiwan businessmen to run business in Yunnan Province, considering market potential that CAFTA brings about and the agricultural business park in Stone Forest and I realize the investing condition is promising for some Taiwan businessmen in some related industries.
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