A Study of the Purchasing Intention for Environmental Friendly Cleaning Fine
碩士 === 臺中技術學院 === 企業管理系事業經營碩士班 === 99 === The objective of this study was to explore the influence of consumers’ natural environmental orientation, perceived environmental knowledge, new environmental paradigm, green purchase attitudes and green purchase intention on customer green purchase acceptan...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/y9cwqm |