| Summary: | 碩士 === 國立中山大學 === 劇場藝術學系碩士班 === 99 === The Municipal cultural center plays the major role for culture promotion in every city/county in Taiwan. It has great influence on performing arts industry in the past 20 years. Facing the environment change, a municipal cultural center should know how to adjust its functions to meet the needs of the theater in the future.
The researcher studied the cultural centers in the seven cities/counties of southern Taiwan before of the merger of 2011, analyzed the development of performing arts, arts activities, audience participation, and the utilization of these cultural centers. The staffs of seven cultural centers, fourteen performing arts groups, and four experts’ opinions are asked in order to know the strength and weakness of cultural center. To accomplish these purposes, the researcher applied the case study method of qualitative research in this study. The study also adopted questionnaire survey and interview to collect data.
On the part of the cultural centers, it showed that: 1. Cultural centers usually meet the demands of performing arts groups and provide venue. 2. Cultural centers make their own application schedules, twice a year. 3. Most of the cultural centers have middle-sized theaters. 4. The renting cost of the venue depends on each center. 5. The performances of the cultural centers usually come from domestic groups. The programs directly sponsored by the cultural centers are rare. On the part of performing arts groups, most of them are satisfied with the assistance of the cultural centers. However, they still raise some issues which cultural centers should improve, such as the application schedule, the usage time of the venue, the venues staffs’ collaboration, the provision and improvement of the theaters’ equipments, promotion method and higher subsidy.
The study concluded that the cultural centers should adjust their policies, redefine their positions, raise the budget, cultivate the professional talent of the workers, develop self-characteristic, cooperate with other centers, improve the quality of programs, give clear channel of the information, enhance the relationships with the communities and develop the audience.
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