An Examination of the Relationship among Image, Perceived Value, Involvement and Intention - Using the Agency of Working Holiday Abroad as an Example
碩士 === 國立屏東商業技術學院 === 行銷與流通管理系(所) === 99 === The Taiwanese students studying abroad are increasing in recent years while the concept of education-internationalized is developing. The researchers mostly investigated consumers’ perceived value of working holiday. Therefore, in order to make a chance t...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/16143440223670769481 |