A Study on the Effect of Service Innovation and Reminiscent Style to Customer Dining Experience of Taiwanese Cruising.

碩士 === 國立高雄第一科技大學 === 行銷與流通管理研究所 === 99 === In recent years, with global economic decline and cross-strait relation changes, there are great impacts on Taiwanese Tourism and Restaurant Industry. In highly competitive market, to survive and to reach top of business, for an aged restaurant with storie...

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Bibliographic Details
Main Authors: Feng-Mei Lee, 李鳳美
Other Authors: Fu-Yung Kuan
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/39310308878956717766