A Study of The Factors Affecting Satisfaction on Online Group-Buying Behavior
碩士 === 國立高雄第一科技大學 === 資訊管理研究所 === 99 === Group-buying has become more and more popular in recent years, the market of online group-buying also boomed. Many scholars have devoted in the study of group-buying behavior, but there are few studies examined them in the view of social environment factor or...
Main Authors: | Yu-chen He, 何育臣 |
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Other Authors: | Meng-hsiang Hsu |
Format: | Others |
Language: | zh-TW |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/49644760962882870570 |
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