A EFFECT OF ATTRACTION ON SATISFACTION OF TAIWAN NEW YEAR EVE PARTY--THE MEDIATING EFFECT OF MOTIVATION AND PERCEIVED VALUE
碩士 === 南華大學 === 企業管理系管理科學碩博士班 === 99 === With the change of the times as well as rapid economic development the festivity for New Year celebrations has transformed from a simple flag-raising ceremony into various, jovial New Year Eve parties in different cities and counties. The phenomenon reveals...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/43451509965686087703 |