A STUDY ON THE INFLUENTIAL FACTORS OF ON-LINE SHOPPING

碩士 === 南華大學 === 企業管理系管理科學碩博士班 === 99 ===   As the number of Internet users increases and the Internet technology develops rapidly, companies start to apply the Internet to marketing and customers begin to accept the concept of online shopping. Therefore, how to utilize the global information to gras...

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Bibliographic Details
Main Authors: Meng-lung Tsai, 蔡孟龍
Other Authors: Tung-sheng Kuo
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/53901438358781891754