Apply fourth-party logistics business model to analyze Prolink Solutions Co., Ltd.

碩士 === 國立中央大學 === 企業管理學系碩士在職專班 === 99 === As market competing fiercely and product life cycle was short and enterprise today tend to focus on non-core business function-Logistics management.Furthermore, due to supply chain vertical integration in all kinds of industry and therefore, enterprise shift...

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Bibliographic Details
Main Authors: Ying-Chih Chou, 周盈志
Other Authors: Ken Chen
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/55013682299395464341
Description
Summary:碩士 === 國立中央大學 === 企業管理學系碩士在職專班 === 99 === As market competing fiercely and product life cycle was short and enterprise today tend to focus on non-core business function-Logistics management.Furthermore, due to supply chain vertical integration in all kinds of industry and therefore, enterprise shift from logistics management to system collaboration management and make supply chain connected, make resource utilization maximum has became an important issue. Further more, end customer expected higher value from logistics service provider not just on cost deduction. Fourth party logistics formed and integrated supply chain with net work platform then collaborated with third party logistics providers. Research format based on literature review of logistics development and strategic role that logistics provider positioned in supply chain integration. And discussed fourth party logistics business model and with empirical case study - Porlink. Inc. to map existing business model with literature review results and in the end proposition provided and hopefully this article will benefit enterprise logistics management and other potential participants who would like to enter logistics industry.