Using the Resource-based View to Examine the Strategic Alliances of Taiwan's Online News Organizations
碩士 === 國立交通大學 === 傳播研究所 === 99 === The resource-based theory stresses that acquiring needed but different resources is the major reason for organizations to establish strategic alliances with other organizations. This study adopted the resource-based theory as the theoretical framework to examine th...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/10716957027469896831 |