Evaluation Competitive Actions through Responses
碩士 === 國立成功大學 === 國際管理碩士在職專班 === 99 === This study attempts to study the relationship between new product announcements in strategic interaction and the impact on market reaction with the factors of response delay and industry concentration in consideration. Imploring the event study methodology and...
Main Authors: | Tiffany JoyceTwu, 涂達華 |
---|---|
Other Authors: | Shao-Chi Chang |
Format: | Others |
Language: | en_US |
Published: |
2011
|
Online Access: | http://ndltd.ncl.edu.tw/handle/23094108587158494035 |
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