Color imagery for destination recommendation in regional tourism

碩士 === 國立政治大學 === 資訊管理研究所 === 99 === This research presents a recommendation service system that considers the image as a uniform representation of tourist images (include self-image and emotional needs), destinations, and local SMEs. Images carried by each stakeholder roles are modeled and managed...

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Bibliographic Details
Main Authors: Yang, Chun Ya, 楊淳雅
Other Authors: Yuan, Soe Tysr
Format: Others
Language:en_US
Online Access:http://ndltd.ncl.edu.tw/handle/14282042099060318635
Description
Summary:碩士 === 國立政治大學 === 資訊管理研究所 === 99 === This research presents a recommendation service system that considers the image as a uniform representation of tourist images (include self-image and emotional needs), destinations, and local SMEs. Images carried by each stakeholder roles are modeled and managed by several system modules, and they also evolve to reflect the real time situations of each entity. In addition, the system is dynamic in terms of its emphasis on the relationships among these roles. When interactions occur, image mixing will be conducted to derive extra image attributes for the adjustments of the images. Besides, since colors can be mapped onto emotions, we use colors to operate the image matching and mixing process to find good matches of destinations for the recommendation. This image related approach we proposed is domain-independent. We believe our method could contribute to other areas of practical applications and academic studies.