The study of the relationships among experiential marketing, brand equity and life style- taking home furnishing stores as examples
碩士 === 國立政治大學 === 企業管理研究所 === 99
Main Authors: | Liu, Chun Ting, 劉純婷 |
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Other Authors: | 韓志翔 |
Format: | Others |
Language: | zh-TW |
Online Access: | http://ndltd.ncl.edu.tw/handle/80845526824377039641 |
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