The research of relationship among brand experience、involvement、customer satisfaction and brand equity

碩士 === 國立政治大學 === 企業管理研究所 === 99

Bibliographic Details
Main Author: 解睿凱
Other Authors: 韓志翔
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/96103087368399713611