Industrial firms' transformation process from OEM/ODM to OBM: mobile handset industry

Industrial firms' transformation process from OEM/ODM to OBM: mobile handset industry

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碩士 === 國立政治大學 === 國際經營管理英語碩士學位學程(IMBA) === 99 === The case study (Industrial firms' Transformation process from OEM/ODM to OBM: Mobile Handset Industry ) provides an analysis of Taiwan OBM/ODM industrial environment, and their activities taken to the open market as well as even brand market, ta...

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Bibliographic Details
Main Authors:	Lin, Eric YT, 林育澤
Other Authors:	Wu, Jack
Format:	Others
Language:	en_US
Published:	2011
Online Access:	http://ndltd.ncl.edu.tw/handle/92772156661425875546

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