The Study of the Relationship among Consumers’Brand Awareness,Purchasing Motivation and Purchasing Decision–Examples of the Beer
碩士 === 康寧大學 === 國際企業管理研究所 === 99 === Beer has been the origin of time as long as 4,000 years, according to legend by Mesopotamian the Sumerians invented, today's beer is a popular drink of the popular. According to Treasury Department data show that since 2002, the domestic beer market afte...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/66828616892487987171 |