The study of female consumers' behavior intention of participation in backpacking -A Case of Kaohsiung City

碩士 === 高苑科技大學 === 經營管理研究所 === 99 === ABSTRACT The female backpacking becomes a wave of trend recently. It’s usual to discover that backpacking females have shown appearances in various ways no matter in media, books or internet. The gender stereotype towards women from traditional society, however,...

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Bibliographic Details
Main Authors: LIN,Yiyin, 林怡吟
Other Authors: Lin,chinlang
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/75292933412722960034