The relationship among city marketing, experiential value and Customer Satisfaction: The case of Sanfonzon Street
碩士 === 國立高雄應用科技大學 === 商務經營研究所 === 99 === This research focuses on the feasible assessment of city marketing about the Sanfonzon Street. We use questionnaire survey method to collect the data one to one, and we sends out 300 questionnaires, 284 effective, and effective returns-ratio is 94.67%. The...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/30589032429539386011 |