The Influence of the New Product on Stock Price: An Example from Yulong Automobile Company
碩士 === 國立高雄應用科技大學 === 國際企業系 === 99 === Abstract Automobile industry is one of the typical industries which requires each company a constant introduction of new products to gain a competitive edge. However, the extant studies seldom investigate whether the introduction of new cars will bring in the r...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/00061933320154424245 |