Effects of Perceived Ethical Sales , Electronic Word-of-Mouth ,Store Image, Store Trust on Repurchase Intension - An Empirical Study of Online Retailing

碩士 === 崑山科技大學 === 企業管理研究所 === 99 === While e-commerce has witnessed extensive growth in recent years, so has consumers’ concerns regarding ethical issues surrounding online shopping. The vast majority of earlier research on this area is conceptual in nature, and limited in scope. But no relevant law...

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Bibliographic Details
Main Authors: Hsun-Hui Chen, 陳勛暉
Other Authors: Shih, Chia-Mei
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/05154172363813519669

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