The Effects of Relationship Marketing, Product Knowledge, Perceived Value and Repurchasing Intention–The Case of Touch Smart Phone
碩士 === 義守大學 === 管理學院管理碩士在職專班 === 99 === With the advancement of technology, cell phones are no longer merely a tool for human communication since human has greatly reformed and improved the basic functions of cell phones. Touch-screen smart phones have been gradually replacing the roles of personal...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
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2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/37255801388936459841 |