Sport Sentiment and Stock Return: The Case in FIFA World Cup

碩士 === 義守大學 === 財務金融學系碩士班 === 99 === This paper investigates the stock market reaction to sudden changes in investor mood. Motivated by a published paper, Edmans, García, and Norli (2007) reveal a strong association between results of soccer games and local stock returns. Inspired by their work, we...

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Bibliographic Details
Main Authors: Ching-Wei Chiu, 邱靖崴
Other Authors: Jen-Sin Lee
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/16409286368739964229
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Summary:碩士 === 義守大學 === 財務金融學系碩士班 === 99 === This paper investigates the stock market reaction to sudden changes in investor mood. Motivated by a published paper, Edmans, García, and Norli (2007) reveal a strong association between results of soccer games and local stock returns. Inspired by their work, we use FIFA World Cup results as our primary mood variable with the following three unique features: (i) There is no significant difference to stock return whether win or loss. (ii) There is no significant difference to the stock return in the same game matches between the last game win or loss.