The feasibility study of the business alliance strategy between life insurance companies and long term care insurance

• Main Authors: Sz-ying Huang, 黃思穎
• Other Authors: Kuen-Bao Ling
• Format: Others
• Language: zh-TW
• Published: 2011
• Online Access: http://ndltd.ncl.edu.tw/handle/04584435231872918354

碩士 === 逢甲大學 === 風險管理與保險研究所 === 99 === Taiwan is in a stage of accelerated aging. There is increasing demand for elderly people’s retirement medical care and for patients’ life guarantee during their sickness period. Taiwan’s insurance coverage includes pension insurance and retirement pension, which can make up for economic shortage in retirement. Meanwhile, health insurance can make up for the deficiency in medical expenses compensation provided by national health insurance. Buying long-term care insurance can help secure a long-term care during sickness in older age. The research purpose of this issue is combine long-term care insurance and health care institutions. Following the research motivation making the care of aging population transfer from family to long-term care institutions, giving aging population have a quality life. Life Insurance Company use Cross-industry alliance method to structure long-term care insurance. As a result the insured that purchase long-term care insurance get more added values. Life insurance companies have formed cross-industry alliance to begin planning and promoting long-term care insurance in a hope to provide value-added services to policy holders. Life insurance companies, as the first-hand gatekeeper to take responsibility for policy holders, cooperate with prestigious care institutions to screen good care institution for policy holders.