The Relationship among Customer Satisfaction, Customer loyalty and Product Involvement Degree – A Case of the Online Consumers in Central Taiwan
碩士 === 大葉大學 === 管理學院碩士在職專班 === 99 === With internet rapid development in today’s information era, from the customers’ and enterprises’ viewpoints, using internet in E-shop activities have intimate relationship with basic necessities of life, therefore online shopping has become an emerging professio...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/79180319679081570583 |