A Study on the Relationships among Corporate Identity System in International Business’ Consumer’s Perception Value and Purchase Desire:A Case of McDonald’s

碩士 === 大葉大學 === 管理學院碩士在職專班 === 99 === A Study on the Relationships among Corporate Identity System in International Business’ Consumer’s Perception Value and Purchase Desire:A Case of McDonald’s Student: Hu, Ai-Mei Advisor: Prof. Chuang, Ming-Kuo D a...

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Bibliographic Details
Main Authors: Hu, Ai-Mei, 胡愛美
Other Authors: Chuang, Ming-Kuo
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/jphtzr

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