Explore the Antecedents of Microblog user’s Knowledge sharing behavior and loyalty: Integration of Social Cognitive Theory and Technology Acceptance Model
碩士 === 國立中正大學 === 資訊管理學系暨研究所 === 99 === Microblog is a very popular online community service in recent years. Microblog users use short sentences to share and exchange information with other user. This paper integrates the social cognitive theory and technology acceptance model to construct a model...
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| Format: | Others |
| Language: | zh-TW |
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2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/31570429752627746158 |