Toward a systematic framework for research onService Innovation

Toward a systematic framework for research onService Innovation

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碩士 === 元智大學 === 企業管理學系 === 98 === The service-dominant logic provides to do a systematic framework for research on service innovation. The purpose of the systematic framework among authors is tried to build service innovation construct. Therefore, in this article, I studied major findings and l...

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Main Authors: Enkhzaya Ganbaatar, EnkhzayaGanbaatar
Other Authors: 彭奕農
Format: Others
Language:en_US
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/71274008103188386257
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spelling ndltd-TW-098YZU051210142015-10-13T18:20:43Z http://ndltd.ncl.edu.tw/handle/71274008103188386257 Toward a systematic framework for research onService Innovation TowardasystematicframeworkforresearchonServiceInnovation Enkhzaya Ganbaatar EnkhzayaGanbaatar 碩士 元智大學 企業管理學系 98 The service-dominant logic provides to do a systematic framework for research on service innovation. The purpose of the systematic framework among authors is tried to build service innovation construct. Therefore, in this article, I studied major findings and limitations of service innovation research and showed more customer-centric view of service innovation. Finally, I present solutions and give suggestions on measurement tools of service innovation, customer level research of service innovation and conceptualization of radical service innovation to resolve problems of service innovation research and give a right direction for the next researchers 彭奕農 2010 學位論文 ; thesis 65 en_US
collection NDLTD
language en_US
format Others
sources NDLTD
description 碩士 === 元智大學 === 企業管理學系 === 98 === The service-dominant logic provides to do a systematic framework for research on service innovation. The purpose of the systematic framework among authors is tried to build service innovation construct. Therefore, in this article, I studied major findings and limitations of service innovation research and showed more customer-centric view of service innovation. Finally, I present solutions and give suggestions on measurement tools of service innovation, customer level research of service innovation and conceptualization of radical service innovation to resolve problems of service innovation research and give a right direction for the next researchers
author2 彭奕農
author_facet 彭奕農
Enkhzaya Ganbaatar
EnkhzayaGanbaatar
author Enkhzaya Ganbaatar
EnkhzayaGanbaatar
spellingShingle Enkhzaya Ganbaatar
EnkhzayaGanbaatar
Toward a systematic framework for research onService Innovation
author_sort Enkhzaya Ganbaatar
title Toward a systematic framework for research onService Innovation
title_short Toward a systematic framework for research onService Innovation
title_full Toward a systematic framework for research onService Innovation
title_fullStr Toward a systematic framework for research onService Innovation
title_full_unstemmed Toward a systematic framework for research onService Innovation
title_sort toward a systematic framework for research onservice innovation
publishDate 2010
url http://ndltd.ncl.edu.tw/handle/71274008103188386257
work_keys_str_mv AT enkhzayaganbaatar towardasystematicframeworkforresearchonserviceinnovation
AT enkhzayaganbaatar towardasystematicframeworkforresearchonserviceinnovation
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