What are the impacts of iPod on portable digital audio player industry? - From customer perspective
碩士 === 元智大學 === 企業管理學系 === 98 === This study tends to take both technological evolution theory and socio-cognitive theory to describe the emergence and the development of dominant design, using iPod as a case study based on the empirical data derive from customer reviews. In the early stage of e...
| Main Authors: | , |
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| Format: | Others |
| Language: | en_US |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/74246499953374481534 |