The Case Study of Brand Merge & Acquisition－the Case of L’Or?縱l S.A.
碩士 === 雲林科技大學 === 商管專業學院 === 98 === It is common that business takes advantage of famous brand established through M&A to develop its business under state of saturation in matured market. Cosmetics industry is an aggressive industry processing brand acquisition. L''OR?耛L active...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/13754067237458718875 |