A Study of the Blog Identification by user-Vocational students as example

• Main Authors: Pei-ning Wu, 吳珮寧
• Other Authors: none
• Format: Others
• Language: zh-TW
• Published: 2010
• Online Access: http://ndltd.ncl.edu.tw/handle/35434949289677985379

碩士 === 雲林科技大學 === 資訊管理系碩士班 === 98 === With the rise of the Internet, the blog become a popular phenomenon of networks. , More and more mass media had started to bring a new blog that is a personal publishing platform. Also a growing number of users to join into the blog, they write their own lives, feelings, for comment. Its contents including text, music, and even multi-media images. This study aimed to explore the relevance that user use the blog and identify. First, to explore the user''s "personality traits", "perceived pleasure," "performance expectations", "cognitive preferences" ,and then through the blog implied by "site characteristics", "self-presence", " Community Network "," value creation ", to explore the influence of user’s identification by the user and blogs.This study use a questionnaire survey method to conduct empirical research, and recovery activities in accordance with the questionnaire data for statistical analysis. the sample for the use of blog service vocational college students. Examine the use of statistical software as an analytical tool to understand the relation of users, blogs and the identity. The final statistical analysis, blog users and blogs implied meaning have relations and affect the user''s identity. In addition, it also explain the relation of uses, blogs and the identity.This study will provide educators, community manager of each unit be able to put blogs into the formulation of practical, but also provides managers for reference about blog management strategy planning.