The Digimarketing Strategy of The Movie Distribution Companies in Taiwan
碩士 === 淡江大學 === 資訊傳播學系碩士班 === 98 === Marketing is one of the most important parts of film industry, because the audiences would never know how a film is without any announce. In digital era, the movie distribution companies have to develop their marketing strategies in new media to contact more pote...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/34610562590460429967 |