The selection and evaluation of store-location through consumer characteristics for a franchise system in food and beverage industry -The case study of M cooperation

碩士 === 國立臺北科技大學 === 創新設計研究所 === 98 === With the rapid economy development in recent years, the chain store system develops speedily as well in diverse industries to allow the companies to share the resources effectively. Even all the existing chain stores deal with the customers regularly, but still...

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Bibliographic Details
Main Authors: Chao-Lung Su, 蘇昭龍
Other Authors: Ming-Chih Huang
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/g7hhtr