Study on Source and Sale of the Used Car Store Alliance Management Strategy Necessity

• Main Authors: Wen-Tsung Huang, 黃文宗
• Other Authors: 林百福
• Format: Others
• Language: zh-TW
• Published: 2010
• Online Access: http://ndltd.ncl.edu.tw/handle/2p27g2

碩士 === 國立臺北科技大學 === 車輛工程系所 === 98 === Because the economic environment big change, Taiwan new car sale after the financial turmoil of Asia, the industry leaves, the oil price to surge upward, the double calliper effect and the global finance Tsunami influence, causes the new car sale large decline, in 2008 the domestic new car sale only remains 230,000, to heyday 577,000 half, so the scale do not maintain a new car dealer''s transport business, then has the suitable degree difficulty, therefore the new car dealer should ponder the localization future, can not but ward off the battlefield in addition again, the adjustment management strategy, has the competitive advantage. This research the armor Middle Ages car dealer alliance business strategy which composes in view of the present home biggest new car dealer carries on the Middle Ages car dealer interview research analysis,Let the second grade Middle Ages car dealer alliance the standpoint which found in this general Middle Ages vehicle market cuts into, achieved the small space. This interview result discovered that affects the Middle Ages car dealer to join the Middle Ages car dealer alliance the most primary key aspect, lies in diverse the Middle Ages vehicle source to provide with the multi-pipeline''s sales circuit for its necessity. Therefore after the second grade Middle Ages car dealer alliance was established, strengthens the armor Middle Ages car dealer alliance deficiency again according to this necessity, causes the loan financing amount within short management a half year to amount to 160,000,000 Yuan, and bad debt below 1%, also lends a minute bad interest also to have 6,020,000 Yuan earnings. Another Middle Ages vehicle''s inspection and guarantees against damage the earning also to have 2,000,000 Yuan, but other maintenance expense also several fold in inspects and guarantees against damage.