An Empirical Study on Planning Attribute of the New Cosmetics Mask for Creating Customer Value
碩士 === 東海大學 === 企業管理學系碩士班 === 98 === This study apply Seven Tools for New Product Planning as research method, and use them to analysis customers’ preference about new mask attributes and optimal mask. First, this study wants to understand customers’ views as well as find the best development direct...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/15053802869609551575 |